CANOPY
Another project working with audacious Mellor&Smith. Full link to the case study here.
“How do you get renters to think positively about their rent?Things were growing for them, and the work was driving customer sign ups but something was missing.
They needed a killer brand to talk one-to-one and make people feel special. Cue a rebrand. Talking to the public with empathy and realism, but doing it with some va-va-voom. Fresh, vibrant and real. Fame: More renters, more downloads and crucially… more traction.”
